Mike VanHorne Articles

The coming of age of the first truly digital generation and the proliferation of the Internet of Things and smart homes represent a largely untapped opportunity for utilities who master the digital customer experience. However a JD Power study has found that utilities...

HomeServe is dedicated to being a good corporate citizen and making a positive impact on our partners’, employees’ and contractors’ communities. The HomeServe Cares Program assists disadvantaged homeowners faced with a repair emergency who don’t have a service plan or...

Are you looking to expand your marketing tools in the utility industry? Giving consumers choices and the opportunity for interaction is well-documented to improve customer satisfaction, and that, in turn, improves ROI. Recent market research indicates consumers...